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When global companies scale across multiple markets, their content must resonate with users in every language and culture. Translation alone is not enough—what really ensures success is QA in localization: a structured, multi-stage process that verifies linguistic, cultural, and functional accuracy across all localized assets. From mobile apps to websites, from software interfaces to marketing […]

In today’s job market, knowing several languages is not just an advantage — it’s a powerful tool that can determine the fate of your career. Whether you’re applying for a position in IT, customer service, or translation, listing your language proficiency levels on resume demonstrates flexibility, collaboration skills, and readiness to work in an international […]

Language is more than a communication tool. It’s a vessel of culture, identity, and history. This is especially true for Ukraine, whose names and toponyms (place names) carry deep cultural significance. However, due to centuries of Russian colonization, many Ukrainian names were distorted through imposed Russified forms that eventually found their way into English and […]

What Is game localization? When we talk about game localization, we refer to the adaptation of a video game so it resonates linguistically, culturally and technically with a target audience. It goes beyond mere text translation—it includes menus, user-interface, dialogues, subtitles, voice-overs, cultural adjustments, graphics, even marketing and legal aspects. In other words, the localization […]

At one of the language industry conferences, we were the only Ukrainian translation agency that came from Ukraine, and almost every colleague from Europe started asking us, “Are you really from Ukraine? Not relocated to the EU? How do you manage it? How do you even live there? Do you want to move here?” After […]

That was the question we were asked at one of the business conferences in Ukraine. Indeed, why? Let us explain. Foremost, we won’t tell you that ChatGPT, DeepL, or Google Translate don’t work. They do. But not always perfectly, and sometimes you can find yourself in an awkward situation if you blindly trust AI. How […]

The demand for Ukrainian translation services is skyrocketing. There are many reasons for that. In Ukraine, many families switch from Russian to Ukrainian because of Russia’s invasion, so the number of Ukrainian content consumers grows. The legislation demands that every business should provide the service in Ukrainian and the goods with localized Ukrainian documentation. And […]

That’s a question we ask when trying to put ourselves in our customers’ shoes. Imagine receiving two quotes from Ukrainian translation companies. Each of them claims they provide the best quality possible; both are from a top-5 list and have a good reputation score. So why is the price 20% different? Let’s exclude the explanation […]

We all know that nothing good follows when a client sends a message like this when ordering translations: “In our rapidly evolving industry, we must adapt to the fundamental changes it is undergoing…” What comes next is usually a long message that can be summarized as: “From now on, we will use machine translation, you […]