our blog

Names of some well-known companies that actually are abbreviations

Names of some well-known companies that actually are abbreviations - 1

Fun facts about brand names

Names of some well-known companies are actually abbreviations, not acronyms:

  • Adidas = Adi (shortened name Adolf) Dassler is the founder's name. An “All Day I Dream About Sports” decryption appeared much later, but in fact it is a backronym, i.e. a fictional interpretation of an already existing abbreviation. It's worth noting that Adolf's older brother, Rudolf, named his company in a similar way Ruda (Rudolf Dassler), but that name “didn't work,” and he renamed it to Puma.
  • Auchan = deliberately inaccurate recording of French words Hauts champs (High Fields) referring to the name of the Roubaix quarter, where the first store of this retail chain was opened. The bird depicted on the emblem is a reference to the birds singing (au chant in French), and the bird itself is a magpie.
  • Cisco is derived from the name of the city of San Francisco. Thus, during first years of its existence, the company's engineers insisted that this word should be written lowercase: cisco.
  • Electrolux is formed by merging the names of the Swedish companies AB Elektromekaniska and AB Lux. The latter was engaged in the production of kerosene lamps, and Lux refers to a lux, an illuminance measurement unit.
  • Intel = Integrated Electronics.
  • Lego = leg godt — “play well” in Danish. Over time, the name began to be stylized as an abbreviation and written in capital letters — LEGO.
  • Pepsi got its name from the digestive enzyme pepsin: at the end of the 19th century they believed that such a name would be associated with good digestion. Interesting fact is that pepsin was not even a part of the drink.
  • Skype: initially, the name Skyper was formed from the “sky peer-to-peer” phrase — it was meant that users would contact each other directly. However, it turned out that domain names with the word skyper were already taken. Then r was simply discarded.
  • Tefal = teflon + aluminium. The Tefal company was founded in 1956 to produce cookware with a non-stick coating based on Teflon (a.k.a. polytetrafluoroethylene, a.k.a. PTFE, a.k.a. fluoroplastic-4), when they found a way to apply it to an aluminum surface.
  • Verizon = veritas (Latin for truth) + horizon. 
  • Vodafone = Voice Data and Fone (i.e. telephone).

Recommended content

Names of some well-known companies that actually are abbreviations - 2

How to Fix the “LNG Is Missing” Error in MultiTerm

Troubleshooting a MultiTerm error If the LNG is missing message repeatedly appears when you launch SDL MultiTerm or work with terms—even though the program continues to function normally—there is a 99% chance that Trados Studio and MultiTerm are set to different interface languages on your computer. Set both programs to the same language, and the […]
Names of some well-known companies that actually are abbreviations - 3

How to Fix the “The Specified Project Name Is Invalid” Error in Trados Studio

Troubleshooting another Trados Studio error When creating a project in Trados Studio, you may see the following message: The specified project name is invalid. The name should not contain any invalid characters such as: \ / : * ? ” < > | If this happens even though the project name does not appear to […]
Names of some well-known companies that actually are abbreviations - 4

Useful Keyboard Shortcuts for Browsers

Handy keyboard shortcuts One sign of a proficient computer user is that they regularly use keyboard shortcuts. If something can be done with either the keyboard or the mouse, they will usually choose the keyboard. Most people primarily use a mouse when browsing the web. However, many browser actions can be performed just as easily—and, […]
Names of some well-known companies that actually are abbreviations - 5

How to Fix the “Error processing command line arguments” Issue in Trados Studio

About another Trados Studio issue Another Trados Studio quick fix: If you see this error dialog, it’s resolved the same way as the Access to the path … is denied error.
Names of some well-known companies that actually are abbreviations - 6

How to use the ampersand and how is it different from and

A little bit on how & is different from and The ampersand is a ligature that the Latin conjunction et, which means and, has been transformed into. Once upon a time, the ampersand was even considered the 27th letter of the alphabet. When pronouncing letters in the alphabet, it was ended with the words and […]